Compra solidária: conectando o campo à mesa por meio de um aplicativo para a agricultura familiar

Abstract

The Nova Cruz region in Rio Grande do Norte, located in the Potiguar Agreste, is home to approximately 5,000 family farmers distributed across 49 rural communities. These farmers engage in subsistence farming, producing crops and livestock such as cassava, mixed cattle farming, corn, beans, sweet potatoes, poultry, and swine, among other products. The area lacks an active cooperative, relying instead on a few associations which, according to local Emater data, have limited operations. This project aims to develop an app to facilitate direct trade between family farmers and end consumers, eliminating the need for middlemen. The project employed an applied methodology, using a qualitative approach that included data collection through surveys and direct interviews with farmers. Upon completion, a web-based administrative dashboard was created to manage farmers, alongside a mobile app for selling products and managing farmers' stores. This initiative seeks to boost the local economy by connecting producers and consumers in a direct and efficient manner.