http://memoria.ifrn.edu.br/handle/1044/1092 2026-06-05T19:41:56Z 2026-06-05T19:41:56Z http://memoria.ifrn.edu.br/handle/1044/3231 2026-05-26T13:30:27Z 2024-01-05T00:00:00Z

SGPO: sistema de gerenciamento de processos organizacionais

2024-01-05T00:00:00Z http://memoria.ifrn.edu.br/handle/1044/3224 2026-05-18T20:23:52Z 2025-02-04T00:00:00Z

Compra solidária: conectando o campo à mesa por meio de um aplicativo para a agricultura familiar The Nova Cruz region in Rio Grande do Norte, located in the Potiguar Agreste, is home to approximately 5,000 family farmers distributed across 49 rural communities. These farmers engage in subsistence farming, producing crops and livestock such as cassava, mixed cattle farming, corn, beans, sweet potatoes, poultry, and swine, among other products. The area lacks an active cooperative, relying instead on a few associations which, according to local Emater data, have limited operations. This project aims to develop an app to facilitate direct trade between family farmers and end consumers, eliminating the need for middlemen. The project employed an applied methodology, using a qualitative approach that included data collection through surveys and direct interviews with farmers. Upon completion, a web-based administrative dashboard was created to manage farmers, alongside a mobile app for selling products and managing farmers' stores. This initiative seeks to boost the local economy by connecting producers and consumers in a direct and efficient manner.

2025-02-04T00:00:00Z http://memoria.ifrn.edu.br/handle/1044/3215 2026-04-28T11:30:40Z 2026-02-27T00:00:00Z

CAPRICHA AÍ: APLICATIVO MÓVEL COMO ESTÍMULO À INCLUSÃO DIGITAL DE VENDEDORES INFORMAIS DO SETOR ALIMENTÍCIO EM CIDADES DO INTERIOR BRASILEIRO It is well known that digital marketing has expanded income generation alternatives in Brazil, especially in the food sector, impacting not only the socioeconomic dynamics of urban centers, but also that of rural cities. Even so, most of the most popular digital platforms in this sector, nationwide, require entrepreneurs to have a National Register of Legal Entities (Cadastro Nacional da Pessoa Jurídica – CNPJ) as an entry requirement. Therefore, although micro-entrepreneurs in the food sector may also face bureaucratic barriers to maintain business formalization and access delivery applications, this work is dedicated to investigating factors that contribute to the strengthening of digital exclusion of an economic-institutional nature that affects informal sellers, as well as proposing a technological solution that minimizes the impasse. Therefore, the methodology adopted was characterized as applied, with a mixed approach, based on bibliographical survey and field research carried out with 37 consumers and 12 informal sellers from the food sector in the city of Nova Cruz – RN, in addition to iterative and incremental development, culminating in the creation of the mobile application called Capricha AÍ. Therefore, the study highlighted the potential of the technological solution to reduce the digital exclusion identified in the target audience, although continuous research is needed for validation.

2026-02-27T00:00:00Z http://memoria.ifrn.edu.br/handle/1044/3203 2026-04-06T18:00:40Z 2026-02-11T00:00:00Z

Desafios na interação com chatbots: um estudo de caso do Flaychat em contexto simulado de atendimento The digital transformation has significantly changed human interactions and customer service processes across various sectors, driving the adoption of tools based on Artificial Intelligence (AI), such as chatbots. These automated systems have been widely implemented by companies and institutions for providing agility, availability, and reduced operational costs. However, their use does not always ensure a satisfactory experience for all users, especially for individuals with low digital literacy, who face difficulties in understanding and interacting with these technologies. This study aims to analyze the challenges faced by users with different levels of digital literacy when interacting with chatbots, seeking to understand the factors that influence the efficiency and accessibility of these systems. The research is characterized as qualitative, descriptive, and developed through a case study involving the creation of a fictitious Internet provider chatbot, implemented on the FlyChat platform, a local tool developed by a programmer from the city of Nova Cruz and used in some local businesses. Data collection was carried out through practical interactions with two groups of participants — one with low digital literacy and another with greater technological familiarity — followed by the application of a Likert-scale questionnaire, which evaluated perceptions regarding message clarity, ease of use, overall satisfaction, and preference between human and automated service. The results showed significant differences between the groups: users with higher digital literacy presented higher agreement averages in all aspects, while participants with lower technological proficiency demonstrated difficulties in understanding, insecurity, and a greater preference for human assistance. The analysis revealed that the efficiency of the chatbot is directly related to the users’ level of digital literacy. It is concluded that, although FlyChat proved to be functional and accessible for basic tasks, digital inclusion requires more than mere access to technology, demanding conversational interfaces designed to accommodate different literacy levels and to promote equitable and humanized use of digital services.

2026-02-11T00:00:00Z